40 Ways To Promote Your Small Business in 2019/ Business Plans And Feasibility Study

40 Ways To Promote Your Small Business in 2019/ Business Plans And Feasibility Study
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40 Ways To Promote Your Small Business in 2019/ Business Plans And Feasibility Study

40 Ways To Promote Your Small Business in 2019/ Business Plans And Feasibility Study all for free for you. Are you searching for low-cost ways to promote your business? Then peruse through this article for to see integrity.  Promoting and advertising are the ongoing challenges for small business owners. What is the best way to promote? How can you do advertisement? How can you reach your thousands of potential prospects? How to plan with limited financial resources?

As a matter of fact, You might find these effective when you are on a shoestring budget. Also, Find the list of most effective low-cost (almost no-cost) ways to promote your business here.

40 Ways To Promote Your Small Business in 2019 with low funds



Here we have listed 40 great low-cost ways to promote your business

1. Marketing Plan

Craft the marketing plan first. Identify your niche audience. Fix the best way to reach them. Are they available on social media platforms or any in-person local business gatherings? Put it down on the paper and start planning.

2. Logo & Catchline

You must create a decent logo for your brand. Craft a memorable catchline. Also, These are several free tools available online. If you don’t want to hire a graphic designer, check the free tools.

3. Business Stationaries 

Create your business stationeries like letterhead, business cards, envelopes etc. The items must have a professional look. You can create the design yourself. Check it out here.

4. Website

You must have a website. You can also do it in a cost-effective manner. You can have free website from free website builder platforms like Wix.

5. Have a Blog

This is the most powerful way to reach your clients. Have a blog with relevant and useful content.

6. Post Frequently

Regularly post content that meets the needs and interests of your target audience. Post frequently. It will keep your site dynamic.

7. Refresh Contents

Recycle your content with new data. You can rehash your old content into new creations as well. You can come up with a new post with combining some old posts altogether.

8. List Your Business

Google and Bing both offer a free listing for local businesses. To get listed on Google, go to Google My Business. To get listed on Bing, go to Bing Places for Business. Yahoo charges for local listings, but you get listed on a lot more than Yahoo if you buy their service. This service is called Yahoo Localworks.

9. SlideShare

Create slide presentations. Upload it to SlideShare. This is most effective for service based businesses.

10. Facebook

Create a Facebook group with your business objective. Put some effort into promoting it.

11. YouTube

Create some ‘How To’ videos that meet customer’s solution. Upload it on YouTube Channel.

12. Email Newsletter

Create an email list of your customers. Send an email newsletter and/or promotional offers to customers and prospects for your business. Ask for permission to send the email before putting any person’s email name on your list.

13. Video Message

Send video message to your prospect on facebook. It’s very simple. Just use your webcam.

14. Attend Trade Shows

Attend trade shows and business meets. The local networking event will keep you aware of industry happening. Boost your profile at trade shows and business meets.

15. Membership

Take the membership of different groups that attract your target audience. Pay for it. It’s worth. Make sure your name and contact information is there.

16. Media Kit

Create a media kit. Send it to the local media houses. Editorial features convey more credibility with prospective clients than paid advertising does.

17. Review 

Find bloggers to review your products and services. An honest review is a powerful tool to get customer’s faith.

18. Pinterest

Pinterest is best for consumer product businesses. Clothing, fashion, beauty, entertainment, design, photography, food, jewelry, or a similar lifestyle-niche business are perfect for image sharing on Pinterest.

19. Guest Post

Accept guest posts on your blog and get free user-generated content and make friends in your niche.

20. Infographics

Infographics are very powerful tools. People love to share eye-catchy and easy to digest infographic. It’s easy and relatively cheap when you use a service like infogr.am.


21. Survey

Do some online survey. You can host it on your blog. You can do it with a free WordPress plugin  WP-Polls to manage results.

22. Free consulting

Find out what federal, state, and local government programs are there to help you get started in business.

23. Offer Free Consultation

Regardless you are in product or service business offer a free consultation. Talk to the people you think could use your services. During consultations offer practical suggestions and pieces of advice. Before leaving ask for an order.

24. Vehicle Advertising

While using car or truck in your business, have your business name and contact information professionally painted on the side of the vehicle.

25. Twitter

Twitter is one of the most powerful social platform. Provide useful tweets regular basis. Don’t over-promote your company.

26. Referral

Create a referral program. It’s an old idea, but hugely effective one.

27. Donation

Donate to a local organization or a national charity and get exposure on their donors page and potentially a link back to your site.

28. Offer Affiliate

If you are selling  a digital product (like an ebook), set up an affiliate program with a service like E-junkie.

29. Charity

Host an event, party, or conference for a bigger cause you care about. That puts you in the position of getting to know lots of people. It shows off your small-business leadership skills. It helps in brand awareness.

30. Sampling 

Sampling is a great way of launching any product or service. Get samples of your product or your work into as many hands as possible.

31. Webinars

Host free webinars on your site. Generally, the service is costly. However, there are companies that offer free or low-cost options for small business owners. Some cheap options are WebinarsOnAir (starting at $19.97/month) or MeetCheap (starting at $9.97/month). If you are looking for an even cheaper option, Google Hangouts On Air absolutely free.

32. PPC Advertising 

Test with PPC advertising. This is a great way of driving traffics. However, closely monitor about how much you are getting compared with your spending.

33. Yelp

Yelp is very much effective in local advertising. It’s free, and can be a great way to increase your visibility in the search engines.

34. Offer On Social Media

Share valuable information with your social media followers. It helps to become a trusted expert in your industry. Offer ‘Free’ and ‘Deals’.  This is still the No 1 reason people like a brand on Facebook.

35. Testimonials

It’s helpful in trust building. Give customer success stories or testimonials on your site.

36. Personalized Gift

Give personalized and customized gifts to your clients. Offer hand-printed pottery items like a coffee mug with your company name and contact information. You will find online gift sites like Vistaprint for finding suitable gift items.

37. Loyalty Discounts 

It works like anything. Reward your long-term customers with loyalty discounts. Buy one, get one free is a tried and tested method of encouraging short-term repeat sales.

38. Comment On Blogs

Leave thoughtful comments on blogs you follow. It can be a great way to get noticed by both the blog owners and their visitors.

39. Make Customer Feel Special

Customers respond to being recognized. Even with a web-based business, good customer service is possible.

40. Thank You

Give your clients hand-written thank you notes. It is an immensely effective tool among low-cost ways to promote your business.

Here I have given 40 no-cost and low-cost ways to promote your business. I hope you find these low-cost ways to promote your business helpful, specially, when you are in a low advertisement budget.

Do you know you can actually save yourself off this stress?


Engage CHRIS FARM NIGERIA to give you a professional business plans and a feasibility that will suit your demand today.


Chris Farm Nigeria develops well self-explanatory, irresistible feasibility studies or business plan for your Business start ups, Business Growth or Expansions through either personal funds, Grants, or loans, which could be new or existing ones. We delight in writing for people under Academic sectors, production sectors, manufacturing sectors, processing or packing sectors, advertising sectors, marketing sectors and other related sectors on mini, middle and large scale businesses.
For your Agribusiness, either production, processing, marketing of any Agro-industry, our feasibility studies or business plan are explicit. 


Generally, our feasibility study and business plans are developed so well that it becomes irresistible when you show them to your investors or sponsors. It gives you a clear picture of what you are expected to see when you put the feasibility study or business plans into use. It also shows how much it will cost you to own your desired business, what your money can afford. The kinds of product you will need to minimize input in other to maximize output, and how much returns you will get at the end of each accounting year until your business break-even on its initial investment capital. This will give the intending business person or investor or farmer, a vivid idea on the possible benefit he or she stands to gain, when he or she starts doing the business. With that, the intending business person or investor or farmer will not need a soothsayer to make decision for him or her.


You can use this format in developing your own business Plans and feasibility Study

OUR TABLE OF CONTENT INCLUDE;

  • SECTION I – EXECUTIVE SUMMARY
  • NAME OF BUSINESS / COMPANY
  • OFFICE & SITE LOCATION
  • MOTIVATION
  • MISSION STATEMENT
  • SOCIAL/ECONOMIC VALUE
  • PROJECT STATUS & START UP
  • WHY PREPARE THIS BUSINESS PLAN?
  • SECURITIES FOR THE PROPOSED LOAN
  • REPAYMENT
  • SECTION II – STUDY AREA
  • STUDY AREA
  • COMPANY OVERVIEW
  • MANAGEMENT TEAM
  • DEPARTMENTS IN THE COMPANY
  • EXPERIENCE
  • MANAGEMENT TEAM GAPS
  • SECTION III – INDUSTRY ANALYSIS
  • DEFINING YOUR INDUSTRY
  • YOUR INDUSTRY SIZE GROWTH RATE AND SALES PROJECTIONS
  • INDUSTRY STRUCTURE
  • MARKET OVERVIEW
  • MARKET SEGMENTATION
  • RELEVANT MARKET SIZE
  • KEY SUCCESS FACTORS
  • LONG TERM PROSPECTIVE
  • MARKET CHARACTERISTICS
  • SAMPLING TECHNIQUE
  • SECTION IV – CUSTOMER ANALYSIS
  • TARGET CUSTOMERS
  • CUSTOMER NEEDS
  • MARKET NEEDS / SOCIAL PROBLEMS AND SOLUTIONS
  • BUYERS BEHAVIOUR
  • MARKET SHARE
  • SALES FORECASTING
  • SECTION V – COMPETITIVE ANALYSIS
  • DIRECT COMPETITORS
  • COMPETITIVE ADVANTAGES
  • SECTION VI – MARKETING PLAN
  • PRODUCTS & SERVICES
  • FINISHED PRODUCTS
  • PRODUCT QUALITY AND PRODUCTION QUANTITY
  • PRODUCTION CAPACITY
  • PRICING
  • PROMOTIONS PLAN
  • DISTRIBUTION PLAN
  • SECTION VII – OPERATIONS PLAN
  • GENERAL APPROACH TO PRODUCTION
  • TECHNICAL ANALYSIS / PRODUCTION PROCESS
  • EQUIPMENT
  • PACKAGING REQUIREMENTS
  • SECTION VIII – FINANCIAL PLAN
  • REVENUE MODEL
  • FINANCIAL ANALYSIS
  • FINANCIAL ASSUMPTIONS
  • FINANCE CHARGES
  • FINANCIAL PROJECTIONS
  • FUNDING REQUIREMENTS/USE OF FUNDS
  • CRITICAL ASSUMPTIONS



  • FINANCIAL MODELS
  • SUMMARY OF PROJECT COST
  • BUDGET OF FIXED ASSETS / CAPITAL EXPENSES / INVESTMENTS
  • DEPRECIATION
  • UTILITIES
  • OPERATING EXPENSES (OPEX)
  • TOTAL REQUIRED INVESTMENT OUTLAY (REQUIRED START-UP CAPITAL)
  • FINANCING PLAN
  • INSTALLED / AVAILABLE EQUIPMENT
  • BREAK-EVEN ANALYSIS
  • LOAN REPAYMENT SCHEDULE AND INTEREST PAID
  • FORECAST OF PROFIT AND LOSS
  • CASH FLOW
  • BALANCE SHEET
  • GENERAL ASSUMPTIONS (BREAK EVEN ANALYSIS)
  • BUSINESS RATIOS - PROFITABILITY ANALYSIS
  • CONCLUSION
  • SECTION 3 – APPENDIX

   Click other related clicks that may interest you below;

 

Acceptable feasibility study and business plan for bank loans

Feasibility study on piggery farming business Agbarho community, delta state 

A PREPARED FEASIBILITY STUDY FOR CATFISH FARM IN NIGERIA 

“How to own, manage, and make millions from catfish farmingbusiness” BEST SELLER  

HOW TO OWN A MEGA FISH FARM BUSINESS IN NIGERIA

FLOATING FISH FEED PELLET MACHINE

TIPS ON BROILERS PRODUCTION AND ACTUAL VACCINATION –PROGRAMME AND TREATMENT

TIPS IN POULTRY MANAGEMENT

Sales of battery cage system in Nigeria

CASSAVA PROCESSING MACHINE

GRASS CUTTER/ CANE RAT PRODUCTION, BEST SELLER

How to handle and manage Snail farming

Rabbit Management

MANAGEMENT OF RABBITS, BEST SELLER



·         NOTE; According to our policy, we are not “allowed / permitted” to disclose peoples business or written feasibility study, “to anyone”, irrespective of their personality.

·        BUT, WE are permitted to display only executive summary.
·         This is just a sample of our executive summary on poultry feasibility study and business plan, carried out in Rivers State. 

·         1st sample;



These Feasibility study on poultry farming business (specializing on layers and boilers production), was conducted using projections, impressive publications, compounding interest/values, tables, graph, bar chart, pie chart, profits analysis and cash flow positions in other to give a clear picture of what is obtainable in that location, using eight plots of land, at Esemdiary village, Off Effurun Sapele Road, Okpe LGA of Delta state, Nigeria as a case study. 



Esemdiary village is a community in Okpe Local Government Area of Delta State with coordinates 05°26’N 5°57’E, which also plays the host community to the Warri Airport, which is actually located at Osubi. 



Okpe Local Government is a territory that used to be part of the original Okpe Kingdom, its headquarters is at Orerokpe, with a population of 128,398 people whose primary occupations include commercial farming, fishing, hunting, trading and gas exploration. 



After carrying out the feasibility study on Esemdiary village, Off Effurun-Sapele Road, Okpe LGA of Delta state, Nigeria, it was discovered that, farming generally will do well both on crop and animal production.

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